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Privacy Policy

Last updated: March 2025

Who We Are

Mutt Clothing ("we", "us", "our") operates muttclothing.com. We are committed to protecting your personal data and handling it responsibly in accordance with UK GDPR and the Data Protection Act 2018.

For data queries, contact us at: info@muttclothing.com

What Data We Collect

We collect the following personal data when you use our store:

  • Account information: name, email address, password (encrypted)
  • Order information: delivery address, order history, items purchased
  • Payment information: processed entirely by Stripe — we never store card details
  • Usage data: pages visited, browser type, approximate location (via cookies)

How We Use Your Data

Your data is used for the following purposes:

  • Processing and fulfilling your orders
  • Sending order confirmations and shipping updates
  • Managing your account
  • Sending marketing emails, if you have opted in
  • Improving our website and services
  • Complying with legal obligations

Legal Basis for Processing

We process your data on the following legal bases:

  • Contract: processing orders and managing your account
  • Legitimate interests: improving our services and preventing fraud
  • Consent: marketing emails (you may withdraw consent at any time)
  • Legal obligation: compliance with tax and financial regulations

Third Parties We Share Data With

We share only the data necessary for the operation of our store:

  • Stripe — payment processing (they store and handle all card data)
  • Supabase — secure database hosting (EU region)
  • Resend — transactional email delivery
  • Vercel — website hosting
  • Production partner — your name, address, and order details for fulfilment

We do not sell your data to third parties.

Cookies

We use cookies to maintain your session (login state), remember your cart, and analyse site usage. You can control cookie preferences via the banner shown on your first visit, or in your browser settings.

See our Cookie Policy for full details.

Data Retention

We retain your personal data for as long as your account is active or as required to fulfil orders and comply with legal obligations (typically 6 years for financial records under HMRC requirements).

You may request deletion of your account and data by contacting us at info@muttclothing.com. Note that we may retain certain records where required by law.

Your Rights

Under UK GDPR, you have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate data
  • Request deletion of your data (subject to legal obligations)
  • Object to processing based on legitimate interests
  • Withdraw consent for marketing at any time
  • Lodge a complaint with the ICO (ico.org.uk)

To exercise any of these rights, email info@muttclothing.com.

Security

We take reasonable measures to protect your data, including encrypted connections (HTTPS), secure credential storage, and restricted access to personal data. Passwords are never stored in plain text.

Changes to This Policy

We may update this policy from time to time. Significant changes will be communicated via email or a notice on our site. The date at the top of this page reflects when the policy was last updated.